About Me

Pioneering the Future of Marketing and AI

Empowering businesses to thrive in the digital age through innovative strategies and exceptional service.

Empowering visionary leaders with AI-enhanced marketing strategies to reshape industries and achieve remarkable growth.

At the helm of Big Horse Strategy is Eureka Vanterpool, our founder and Chief Strategy Advisor. Eureka is a visionary leader in marketing, media, and AI integration with over two decades of industry experience. Her impressive career trajectory includes leadership roles such as Vice President of Multicultural Marketing at a prominent media agency and Senior Vice President of Operations at a leading digital marketing firm. Throughout these positions, she consistently drove growth and innovation, managing substantial media budgets for major clients across diverse industries.
Eureka’s wealth of expertise spans media strategy, multicultural marketing, and operational leadership. Her approach is distinctly multi-faceted, embracing a wide array of marketing channels and media types to create cohesive, impactful campaigns. From traditional print and broadcast to cutting-edge digital platforms and emerging technologies, Eureka’s strategies leverage the full spectrum of available media to reach and engage target audiences effectively.

This comprehensive, multi-channel approach is at the core of Big Horse Strategy’s service offerings. We recognize that in today’s complex media landscape, successful marketing requires a nuanced understanding of how different channels interact and complement each other. By orchestrating seamless campaigns across various platforms – including social media, content marketing, email, SEO, PPC, and more – we ensure that our clients’ messages resonate across all touchpoints in the customer journey.

Eureka’s unique blend of traditional marketing knowledge, multi-media expertise, and forward-thinking approaches to AI integration enables her to deliver transformative strategies that align with overarching business objectives. This makes Big Horse Strategy an invaluable partner for organizations looking to gain a competitive edge in the AI-driven, multi-channel future of marketing.

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